The box at the top of this page is the disclosure that appears above the fold on every page of this site that shows a compensated offer, and in the header of every page that does not. It is the legally sufficient version. What follows is the version we would want if we were the reader.
Who pays Award Rate, and for what?
Credit card issuers pay us, through affiliate networks that sit between the issuer and the publisher. The payment is triggered by an approved application that the network can attribute to a click from this site. It is not triggered by the click, by an impression, or by anything we write.
There is no other revenue. No display advertising, no sponsored posts, no paid newsletter placements, no lead generation, no data sale, no consulting for issuers, no paid speaking, no paywall. If a page on this site is not earning affiliate commission, it is being paid for by the ones that are.
| Network | What it is | Cards |
|---|---|---|
| CardRatings (opens in a new tab) | A specialist card network. Several issuers make their offers available only through it, and it mandates specific disclosure wording that we render verbatim alongside the offer. | 1 |
| Impact (opens in a new tab) | A general affiliate platform used by a number of issuers for their own programs. Tracking and reporting sit with the platform; the commercial terms sit with the issuer. | 0 |
| CJ Affiliate (Commission Junction) (opens in a new tab) | One of the oldest affiliate networks, used by several large US issuers for card acquisition. | 0 |
| FlexOffers (opens in a new tab) | An aggregator that resells access to issuer programs we cannot reach directly. It pays less than a direct arrangement, which is why it is the fallback rather than the default. | 0 |
| Direct issuer program | A contract with the issuer, with no network in between. Better economics and better reporting, but only a handful of issuers run one. | 1 |
Which cards pay us, and which do not
Most sites in this category will tell you that “some” of the offers shown are from advertisers. Here is which ones. This table is generated from the card records themselves, so it is accurate by construction rather than by our remembering to update it.
| Card | Issuer | Fulfilled through | Are we paid? |
|---|---|---|---|
| American Express® Gold Card | American Express | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Bilt World Elite Mastercard® | Wells Fargo | Direct issuer program | Link disabledThe offer has been withdrawn or paused, so the apply link is switched off site-wide. |
| Blue Cash Preferred® Card from American Express | American Express | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Capital One Venture Rewards Credit Card | Capital One | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Capital One Venture X Rewards Credit Card | Capital One | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Chase Freedom Unlimited® | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Chase Sapphire Preferred® Card | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Chase Sapphire Reserve® | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Citi Double Cash® Card | Citi | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Citi Strata Premier® Card | Citi | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Delta SkyMiles® Gold American Express Card | American Express | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Hilton Honors American Express Surpass® Card | American Express | CardRatings | Link disabledThe offer has been withdrawn or paused, so the apply link is switched off site-wide. |
| Marriott Bonvoy Boundless® Credit Card | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| The Platinum Card® from American Express | American Express | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| United℠ Explorer Card | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| Wells Fargo Autograph® Card | Wells Fargo | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
| World of Hyatt Credit Card | Chase | — | Unpaid listingWe earn nothing from this card and show no apply button for it. |
What compensation affects — and what it cannot touch
A disclosure that says compensation “may affect how offers appear” without saying where is doing the minimum. These are the places it reaches, and the places it does not.
What compensation does affect
- Which cards carry an apply button at all. A card with no commercial arrangement is shown without a call to action, and labeled.
- The order of cards inside modules that are explicitly labeled as featured or partner placements. Those modules say so on their face; they are not ranked lists dressed up as one.
- Which cards appear in the sidebar and sticky-apply units on a review page, where the unit exists to serve a reader who has already decided.
- Whether we can afford to keep a beat covered. Commission is the only revenue this site has, so it decides how much research gets done — but not what the research concludes.
What it does not, and cannot
- Scores. A card is scored on five published axes by people who do not have access to revenue reporting, commission rates or network terms.
- Point valuations. Every dollar figure on the site derives from a sampled model published with its method and its sample size. A cut lowers the headline value of the cards that pay us most, and we publish it anyway.
- The order of ranked lists. A “best cards” page is sorted at build time by one of a fixed set of published keys — Our rating, Bonus value, First-year value, Lowest annual fee, Lowest net cost or Card name — and commission rate is not a field the sorting code can read.
- Whether a card appears on the site. Cards are in the database because a reader is deciding between them, not because they pay.
- What we say about a card. Pros, cons, the “not for” list and the application restrictions are written before any commercial discussion and are not softened afterwards.
- Whether a criticism stays up. We correct errors. We do not remove accurate negatives on request.
What happens when you click an apply link
Every apply link on Award Rate points at an address on our own domain rather than straight at the issuer or the network. That layer exists for boring operational reasons — it lets us move a card between networks or switch an offer off everywhere from one data field — but it also means your clicks are tracked, and you should know exactly how.
- You click an apply button. It carries the markup search engines require for a compensated link, so no ranking signal passes through it. The destination is an on-site interstitial, not the issuer.
- The interstitial records four things about the click. None of them describes you. The table below is the complete list — there is no fifth field.
- A small beacon is sent to our own endpoint so the count survives your browser leaving the page. It contains the same four fields and nothing else. If the endpoint is unreachable the beacon is discarded and nothing else happens.
- You are forwarded to the issuer or the network, usually within a frame of the page loading. From that moment you are on their site under their privacy policy, and the network sets its own tracking cookie on its own domain — not ours.
- If you are approved, the network reports it to us in aggregate, as a count and a commission figure. We never learn which reader it was.
| Field | Value | Why we keep it |
|---|---|---|
| Card | The card’s slug, e.g. the identifier in the page address | Tells us which offer the click was for, so the network’s report can be reconciled against our own record. |
| Placement | tile, table, listicle, sticky, review, sidebar… | Which module on the page produced the click. We use it to work out which formats are useful and which are noise. |
| Source | The path of the page you clicked from | Per-page attribution. It is how we know whether a guide earns its keep. |
| Rank | Position in a ranked list, where the click came from one | Lets us measure how much of a click is the card and how much is the position — which is exactly the bias we need to watch for in ourselves. |
The interstitial itself is excluded from search indexes three separate ways — a robots directive on the page, a disallow rule in our robots file, and exclusion from the sitemap — because a tracking layer leaking into search results is both an SEO problem and a reader-experience one. Our privacy policy covers the rest of what we do and do not collect, which is very little.
Why some cards on this site have no apply button
You will find cards on this site with a full review, a score and a comparison row, but no apply button. That is deliberate and it happens for two different reasons, each labeled on the card itself.
Unpaid listings. 15 of the 17 cards here have no commercial arrangement at all. We cover them because a reader comparing this category needs them in the comparison, and leaving out the cards that do not pay is the most common way a comparison site misleads without ever writing a false sentence. They carry a label saying we earn nothing from them.
Withdrawn offers. When an issuer pauses or pulls an offer, as 2 issuers currently have, the apply link is switched off everywhere on the site at once. The card keeps its page and its analysis, with an honest note in place of the button. Sending a reader to an issuer page that no longer shows the offer we described is worse than sending them nowhere.
What Award Rate is not
Award Rate is a publisher. It is not a bank, a lender, a card issuer, a broker, or a financial advisor, and it is not licensed as any of those things. We do not accept applications, we do not make credit decisions, and we have no influence whatsoever over whether you are approved for a card or on what terms.
Nothing on this site is financial advice, and none of it is tailored to your circumstances. Approval, credit limits, rates and terms are set by the issuing bank, depend on your creditworthiness, and change without notice — the issuer's own pricing-and-terms page is always the authority, and every card on this site links to it directly.
We do not review every card available in the market, and the offers shown here may not include every offer available to you. A targeted offer in your own online banking, or one from a relationship you already have, may well be better than anything we can show.
How to hold us to this
Our editorial team writes and scores every review before any commercial arrangement is considered. Issuers do not review, approve, or endorse our content.
That claim is worth exactly as much as your ability to test it, so here is where to push. The per-card table above tells you who pays us. The editorial policy tells you when in the process the money becomes visible and to whom. The valuation methodology publishes the model that sets every dollar figure on the site, with its sample sizes — including the quarters where we cut a valuation and reduced the headline value of the cards that pay us most.
If you think a ranking here is bought, say so: editors@awardrate.com. The score, its rationale and the sort key that produced the order are all published, which means the argument can be had on the evidence. If you turn out to be right, the correction goes on the public log with your name on it if you want it there.
Frequently asked questions
Does Award Rate get paid when I click a link?
No. Compensation is paid on approval, not on the click, and only for cards where a commercial arrangement exists. A click that does not result in an approved application earns nothing. This matters more than it sounds: it means our incentive is not to generate clicks but to send readers to a card they will actually be approved for and keep — which is why every review states the issuer application rules that would get you declined.Do you know whether I was approved?
Not as an individual, ever. Affiliate networks report conversions to us in aggregate — counts and commission totals by card and by period. We never receive your name, your application, your credit file, your approval decision or your account. Nothing you type into an issuer’s application form passes through this site, because you are on the issuer’s own site by then.Are the cards you rank highest the ones that pay you most?
They are not the same list, and you can check that yourself. This page publishes every card on the site next to the network that fulfils it and whether we are paid for it at all; the ranked pages publish the score and the sort key that produced the order. If our best-rated cards were simply our best-paying cards, this table would show it. 15 of the 17 cards here pay us nothing and are shown anyway.Why do some cards have no apply button?
Two reasons, both visible on the card. Either there is no commercial arrangement — 15 cards are in that state, and they are labeled as unpaid listings — or the issuer has withdrawn the offer, in which case the apply link is switched off site-wide from a single data field rather than left pointing at a page that no longer shows what we described. 2 cards are in that second state right now.Does Award Rate run advertising or tracking scripts?
No. There is no display advertising, no sponsored content, no advertising pixel and no third-party analytics on this site — no Google Analytics, no Meta pixel, no session recording, no ad-tech tags of any kind. The site makes zero third-party requests, which takes about ten seconds to verify in your browser’s network tab. The only outbound tracking is the affiliate network’s own, and it only happens after you choose to click an apply link.Is this disclosure required by law?
The short disclosure is: the FTC’s endorsement guides require compensated recommendations to be disclosed clearly and conspicuously, and every affiliate network we work with requires it contractually. The length of this page is not required by anyone. It exists because the legally sufficient version — one paragraph at the top of a page — does not actually tell you what you would want to know.